The Corporate Advancement of Women in Marketing Leadership

Episode notes

In this episode, Dots Oyebolu welcomes Sheena Yap Chan , Founder and Host of The Tao of Self-Confidence , Wall Street Journal bestselling author, keynote speaker, consultant and PR expert. Sheena shares her journey from grappling with cultural invisibility to becoming a global voice for Asian women’s empowerment. She dives into the critical need for representation, confidence-building and collaboration among women in marketing and beyond. Key Takeaways: (02:12) Sheena starts her podcast to spotlight Asian women’s confidence journeys. (03:08) Addressing mental health and trauma is foundational to leadership growth. (08:22) Confidence isn’t about volume — it’s about authenticity. (10:43) Gender bias in Asia and globally still stalls women’s progress. (14:43) Women must overcome jealousy and collaborate more effectively. (16:06) Self-promotion and bold marketing are crucial for growth. (19:01) The “superwoman” myth hinders progress and well-being. (27:37) Diversity must go beyond optics to real inclusion. (33:51) Trust is the foundation of business — without it, credibility, connection and ethical leadership fall apart.