The Listicle Strategy for Ranking in AI Search with Jabez Reuben
Market Movers: Building Brands & Links with Linkifi · 2026-04-16 · 30 min
Episode notes
The Listicle Strategy for Ranking in AI Search with Jabez Reuben Welcome to Market Movers: Building Brands & Links with Linkifi! Your go-to podcast for transforming your business into an unforgettable brand, where branding meets SEO and link-building. I’m Chris Panteli, Co-Founder and CEO of Linkifi, and I’m joined by my co-host and Co-Founder, Nick Biggs. In this episode, we’re joined by Jabez Reuben, founder of The Blueprints, long-time Chiang Mai SEO operator, conference organizer, and creator of Link File Editor. We dig into how listicle-style content influences AI Overviews and LLM citations, why third-party consensus matters more than a single placement, and how brands can build repeatable AI visibility through broader off-page topical coverage. Key Talking Points Who Jabez Is. Jabez Reuben is originally from India and has spent more than 12 years in Chiang Mai, which he describes as the SEO capital of Asia, if not the world. He runs The Blueprints, a SaaS called Link File Editor, and a conference called Link Building Mastery. What a Listicle Actually Is. Jabez defines a listicle as a third-party roundup article that includes your brand alongside competitors.