You Control Nothing But Influence Everything
In Other Words · 2025-09-25 · 46 min
Episode notes
In this episode of In other words, host Jason Hemingway CMO at Phrase is joined by Political Scientist and author Dr. Brian Klaas , along with Phrase CEO Georg Ell . Together, they explore how unpredictable forces shape and influence our world and why traditional approaches to control and optimization may need rethinking in today’s complex business environment. Drawing on his bestselling book Fluke , Brian shares compelling stories of how chance events and seemingly minor details can reshape societies, economies, and individual lives. From a 1926 holiday that inadvertently spared Kyoto from the atomic bomb to the butterfly effect in weather forecasting, he illustrates why we live in unpredictable systems and what this means for leadership, decision-making, and the future of AI.