EP42: My first 90 days as a fractional CMO

Episode notes

Asia just hit her 90th day as fractional CMO with a new company, and in this episode of the In Demand Podcast, she shares everything she's taking away from those first three months. This episode is a behind-the-scenes look at how a marketing leader gets up to speed, creates clarity, and shapes outcomes. Asia and Kim cover everything from digging through legacy docs to building team structure and launching new systems. Got a question you’d like Asia to unpack on the podcast? Record a voicemail here . Links: DemandMaven OfferingTree