Zapier’s Bold Bet: Every New Hire Must Be AI-Transformational, With CPO Brandon Sammut
“HR Heretics” | How CPOs, CHROs, Founders, and Boards Build High Performing Companies · 2025-06-26 · 49 min
Episode notes
In this episode of HR Heretics, Nolan and Kelli get a behind-the-scenes look at Zapier's AI strategy with CPO Brandon Sammut. He demos some seriously impressive AI tools his team built—interview prep agents, automated workflows, performance tracking—and explains why they require AI skills from every new hire at their 730-person company. Make sure you also watch the video version on Substack and YouTube for the demo done by Brandon on Zapier Agent use cases. *Email us your questions or topics for Kelli & Nolan: hrheretics@turpentine.co For coaching and advising inquire at HR Heretics is a podcast from Turpentine. Support HR Heretics Sponsors: Planful empowers teams just like yours to unlock the secrets of successful workforce planning. Use data-driven insights to develop accurate forecasts, close hiring gaps, and adjust talent acquisition plans collaboratively based on costs today and into the future. ️ Go to to see how you can transform your HR strategy. Metaview is the AI assistant for interviewing. Metaview completely removes the need for recruiters and hiring managers to take notes during interviews—because their AI is designed to take world-class interview notes for you.