The B2B Podcast Index
How To Grow A B2B Podcast: SEO, Content Marketing & Lead Generation Strategies For More Sales

#9 | What Is Podcast SEO? (And How B2B Podcasters Use It to Rank on Apple & Spotify)

How To Grow A B2B Podcast: SEO, Content Marketing & Lead Generation Strategies For More Sales · 2025-11-17 · 12 min

Episode notes

Most hosts assume their website, blog posts, or transcripts help their show get discovered — but none of those affect how b2b podcasters rank in apple and spotify. This episode breaks down why traditional SEO fails podcast growth, and why fixing platform-specific SEO is the fastest path to predictable visibility and lead generation. If you’ve ever wondered why competitors rank higher, why your downloads are stuck, or why it feels impossible to reach the right listeners, this episode gives you the missing framework. You’ll learn: The catastrophic mistakes hurting how B2B podcasters rank in Apple and Spotify The 4-part SEO system that took one show from 30 to 800 downloads per episode in 120 days Why platform-based optimization can boost rankings and downloads in as little as 24 hours Hit play to learn how to improve how B2B podcasters rank in Apple Podcast and Spotify so your ideal buyers can finally find—AND choose—your show. New episodes every Monday, Wednesday & Friday. More From Get More Listeners: Click here and grab your free podcast audit. It's completely customized to you and your show.

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