#18 | How To Use Social Media Marketing To Grow Your B2B Podcast Audience Without Self-Promoting (Podcasting Growth Tips)

Episode notes

Are you promoting your B2B podcast on LinkedIn, Twitter, or YouTube—but barely seeing new listeners? If your posts aren’t converting decision-makers into listeners, this episode breaks down exactly why…and what strategy finally works. Most B2B podcasters rely on posting clips and episode promos, but social media users aren’t there to discover 20–60 minute episodes. They want quick hits, not long-form content. This episode reveals where the breakdown happens—and how social media growth B2B without self promotion becomes the most reliable method for turning total strangers into engaged listeners. In this episode, you’ll learn: Four hidden mistakes sabotaging your listener growth even when you’re posting consistently. A step-by-step community engagement strategy that qualifies the right listeners and builds instant trust. How to turn simple interactions into permission-based conversations that convert strangers into listeners and potential clients. Listen now to learn how to use social media growth B2B without self promotion to grow your podcast with listeners who actually matter. New episodes every Monday, Wednesday & Friday.