Small Town, Big Impact: Revolutionizing Social Media Marketing from Rural Nova Scotia

Episode notes

Made in Canada Putting the Social in Social Media from a Remote, Rural Location in Canada In this episode of the Hybrid Remote Center of Excellence podcast, host Nola Simon interviews Ingrid Deon, an award-winning entrepreneur who runs a world-class marketing agency from rural Nova Scotia. Discover how Ingrid built her successful business and created local jobs in a small town, overcoming challenges and leveraging the power of authentic social media engagement. **Key Highlights:** - Ingrid's journey from single mom to CEO of a marketing agency - Building a business in rural Nova Scotia and creating local jobs - Overcoming internet connectivity challenges in remote areas - The importance of work flexibility and trust in remote teams - Innovative approaches to client acquisition and networking - Putting the "social" back in social media marketing **Topics Covered:** 1. **Rural Entrepreneurship** - Running a marketing agency from a town of 8,000 people - Hiring locally in rural Nova Scotia - Overcoming infrastructure challenges (internet, cell coverage) 2.