What 1,827 ChatGPT Prompts Reveal About How People Really Use AI
Demand Decoded: Demand Generation & Business Growth · 2025-08-25 · 23 min
Episode notes
In this solo episode, Dan dives into research analysing 1,800+ real ChatGPT prompts that reveal how buyers truly search today. Discover why prompts are 5-20 times longer than Google searches, how 75% of users now issue commands instead of asking questions, and why your current content strategy is likely invisible to AI search. You'll learn the shift from "how do I fix this?" to "fix this for me", why hyper-localised commercial queries are becoming the norm, and practical steps to optimise your content for the new search reality, including schema implementation and persona-driven content creation that actually gets referenced by AI tools. Read the full research study: Click here to get your free AEO visibility audit Click here to