From Startup to Rocket Ship: Building Doppel’s Hyper-Growth Sales Team

Episode notes

Are you struggling to scale your cybersecurity sales from mid-market to enterprise? Wondering how to build a high-performance sales team that consistently generates pipeline? Curious about what it really takes to win enterprise clients—and keep them? This episode of the Cybersecurity Go-To-Market Podcast dives deep into those challenges and offers candid, tactical advice from someone who’s done it. Mike Ferrari is the SVP Worldwide Sales at Doppel, the social engineering defense platform, and the fastest growing cybersecurity company in the A16Z portfolio. In this conversation we discuss: Strategic pivots in go-to-market for scaling from $5M to $10M+ ARR and addressing enterprise customers Creating a high-performance sales culture with clear non-negotiables and regional field engagement Leveraging channel partnerships as a force multiplier and delivering real value during the sales cycle About our guest: Mike Ferrari is Head of Sales at Doppel, a fast-growing cybersecurity startup specializing in social engineering defense.