The B2B Podcast Index
Content Marketing School: Social Media, Video, AI, Podcast, and LinkedIn Tips for B2B Professionals, Consultants, and Entrepr

117 - Save Time Creating Video With My Easy Repeatable Workflow

Content Marketing School: Social Media, Video, AI, Podcast, and LinkedIn Tips for B2B Professionals, Consultants, and Entrepr · 2025-11-06 · 8 min

Episode notes

Send us Fan Mail Staying on top of content creation is a struggle. I don't know about you, but I don't know anyone who has extra time. Certainly not a business owner or entrepreneur like me. In this solo episode, I take you through a simple, adaptable workflow that can help you create more content without stress overload. And how to share that content across a variety of social media platforms without feeling overwhelmed. Top Takeaways Choose one format, write three tips and record 15. Pick one problem and choose the format. Record for 15 to 25 minutes. Grab three to five B-roll clips from the footage. Add a mix of voiceover and text on screen. Post one clip on LinkedIn (50 words, a slide or less). Repurpose one clip on Substack as a note. Combine a couple of clips and takeaways for a Substack post. If you're ready to stop thinking about video and start doing it, the next session of my Smarter, Faster, Fun Video Bootcamp starts in July.

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