114 - How To Grow Your Visibility and Brand As A Podcast Guest
Content Marketing School: Social Media, Video, AI, Podcast, and LinkedIn Tips for B2B Professionals, Consultants, and Entrepr · 2025-10-24 · 11 min
Episode notes
Send us Fan Mail Wondering if being a podcast guest will boost your visibility and brand? The answer is YES!!! But only if the show is a good fit for you. Being invited to be a guest on a podcast can be flattering, but it's essential to evaluate the show before jumping on board. In this solo episode, I share how to see if the show is a good fit, and a few reasons why it might be better to launch your own show. Top Takeaways Make sure that the audience is a good fit for you. How to vet a show before you say yes. Only 43% of podcasts even reach eight episodes. Don't assume you'll get questions in advance or not. Don't assume podcasts are audio only, most are recorded on video. Why you should consider hosting your own show. Value of having a mix of solo and interview episodes. If you're ready to stop thinking about video and start doing it, the next session of my Smarter, Faster, Fun Video Bootcamp starts in July.