The B2B Podcast Index
Building your LeaderBrand - Personal Branding, Digital Marketing, Sales, Leadership & Linkedin for Expert Business Owners & E

Episode notes

As a business owner or expert, you know you should be on LinkedIn, but the platform can feel like a chore. You want to look like an authority, but you don't have time to be online all day, and the endless scroll of the news feed can be draining. How do you show up in a way that feels authentic, attracts the right people, and respects your time? In this episode, I speak with Judi Fox about how to have fun and get results on LinkedIn. We explore how to navigate the platform with intention, so it works for you, not the other way around. Here are some of the key areas we cover: ️ How to solve the puzzle of looking like a busy, in-demand leader while still being approachable to new clients. ️ Why being different, even a bit quirky, is your greatest asset in attracting the right opportunities and filtering out the wrong ones. ️ A healthy and effective way to use AI to support your content, using it as a tool for leverage rather than a shortcut that feels robotic. Ready to take action? Here are three things Judi suggests you can do right now: Build your own custom news feed.

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