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Building your LeaderBrand - Personal Branding, Digital Marketing, Sales, Leadership & Linkedin for Expert Business Owners & E

5 Leadership Tweaks to Boost Profitability, with Margaret Brown

Building your LeaderBrand - Personal Branding, Digital Marketing, Sales, Leadership & Linkedin for Expert Business Owners & E · 2026-02-16 · 37 min

Episode notes

Building a powerful personal brand as a leader isn't just about what you say online; it's about the culture you create within your organisation. When your team feels seen, valued, and connected to a larger purpose, that positive culture becomes your most significant competitive advantage. But how do you move from simply having values on a poster to truly living them? In this episode, I talk with my friend and best selling author of 'Culture Pays', Margaret Brown, a leadership expert with 35 years of experience, about the art and science of building a culture that pays. We explored several key areas during our conversation: ️ The Three Pillars of Leadership: Margaret explained that successful leadership requires a balance of business acumen, technical excellence, and-the often-neglected pillar-values and behaviours. We discussed why the EQ side of leadership is the true differentiator that separates thriving organisations from the rest. ️ The Real Cost of a Bad Culture: We looked at the hard numbers behind employee disengagement. With "quiet quitting" costing the global economy an estimated $8.9 trillion, it's clear that culture has a direct impact on the bottom line.

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