Why Every Business Needs Product Thinking (Even If You Don’t Call It Product Management)

Episode notes

Most people think product management is something that only happens inside tech companies or startups. But here’s the truth: if you’re improving what you offer, listening to customers, and making your business better over time — you’re already doing product work. In this episode, Heather Miller, CEO and Co-founder of PDRM Consulting, breaks down why product thinking isn’t just for SaaS or software. It’s for coffee roasters, boutique owners, consultants, and anyone who wants their business to last . Heather shares stories and examples that show how great businesses — whether they’re serving espresso or enterprise clients — thrive because someone is thinking deeply about their product : what it is, who it’s for, and how it evolves. PDRM Consulting's mission is to help businesses reduce risk, specifically in the fields of Cybersecurity and Product Management. Heather bridges the professional development gap in the corporate space by empowering growth-driven product managers to transition into strategic, results-oriented leaders.