Mike Lipkin - Become a Potentiator and Create Breakthroughs with Others

Episode notes

SEASON: 6 EPISODE: 4 Episode Overview: Welcome back to Becoming Preferred , the podcast where we dissect the strategies and mindset of those who are not just successful, but irreplaceable in their markets they serve. Today, we have a true master of motivation and persuasion. Our guest is Mike Lipkin, president of Environics and a strategic coach to global CEOs, and the author of 18 books on leadership and high performance, including his latest book, The Potentiator. What makes Mike’s approach unique is his foundation in deep, social values research. He doesn't just rely on generic platitudes; he uses proprietary data on human behavior to show you exactly how and why people make decisions, trust certain leaders, and choose one provider over others. For our audience of entrepreneurs and business professionals, Mike is here to help us unlock the ultimate skill: how to create value from thin air, communicate with irresistible conviction, and transform every single conversation into a high-impact, trust-building event. If you are ready to stop chasing clients and start magnetically attracting opportunities, this is your masterclass. Join me for my conversation with Mike Lipkin.