The B2B Podcast Index
Becoming Preferred

Allan Kreda - Gold Medals, Stanley Cups and Creating Miracles with Persistence

Becoming Preferred · 2025-11-10 · 44 min

Episode notes

SEASON: 6 EPISODE: 2 Episode Overview: Welcome back to Becoming Preferred , the podcast dedicated to uncovering the strategies that make entrepreneurs and professionals the emotional favorite in the markets they serve. Today, we’re shifting our focus from the boardroom to the hockey rink, but the lessons remain intensely relevant. Our guest today is Allan Kreda, a seasoned journalist with nearly two decades covering finance and the NHL for giants like the Associated Press, the New York Times and Bloomberg News. Allan has mastered the art of extracting the core truth, whether from a quarterly earnings report or a locker room. He’s here to talk about his latest project: the book, Ken Morrow: Miracle Gold, Four Stanley Cups, and a Lifetime of Islanders Hockey . Morrow is one of the most uniquely accomplished athletes in history, winning the Olympic 'Miracle on Ice' gold, and the Stanley Cup in the same year. We aren't here just for hockey stories, though. Allan's journey from investigative journalist to co-author provides a blueprint for every professional. Join me for my conversation with Allan Kreda.

Listen to this episodeAll Becoming Preferred episodes →