#43: Localizing video using AI with Guy Piekarz from Panjaya
B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success · 2025-05-06 · 22 min
Episode notes
Most brands invest heavily in content creation, but how much of that content actually reaches global audiences in a way that feels authentic? With 94% of B2B buyers saying they are more likely to engage with leadership and conference videos in their local language, companies are missing a massive opportunity. How can AI-powered video localization remove barriers, preserve cultural nuance, and make video content truly global? Joining me today is Guy Piekarz, CEO of Panjaya, a company revolutionizing video localization with AI-driven deep-real technology that provides seamless lip-syncing and natural dubbing across multiple languages. Panjaya is already working with global leaders like TED and JFrog, helping brands expand their international reach. Guy's journey includes time at Apple and founding Matcha, where he saw firsthand the inefficiencies in traditional video dubbing and closed captioning—processes that are often slow, expensive, and produce subpar results. RESOURCES Panjaya: Catch the future of e-commerce at eTail Boston, August 11-14, 2025.