Stop Guessing—Start Targeting: Intent Data Tips from TrustRadius (with Riley Rogers)
Account Based Beverages · 2025-06-06 · 4 min
Episode notes
Ever wonder where review platforms actually fit in ABM? Host Jim Gilkey ( LinkedIn ) brings on Riley Rogers, Customer Success Manager at TrustRadius, to break it down. Riley explains how review platform intent data stands apart—because buyers on TrustRadius aren’t wasting time, they’re actively searching for solutions. Learn how to find your best prospects, layer in industry targeting, and arm your sales team with exactly what’s in play. If your ABM campaigns are stuck in the dark with random intent scores, Riley’s advice will bring clarity and better results. Guest Bio Riley Rogers is a Customer Success Manager at TrustRadius, with ABM experience dating back to 2016. He specializes in helping B2B teams get value from long-form reviews and intent data.